
Red Bull Breaks Records with €11.2 Billion Revenue in 2023!
In 2024, Red Bull achieved a record turnover of €11.227 billion, marking a 6.4% increase from the previous year's €10.554 billion. This growth, while the lowest since 2020, was accompanied by a 4.4% rise in global sales, totaling 12.670 billion cans sold. The company's workforce expanded by 2,125 employees, bringing the total to 19,973 by the end of 2024.